Executive Marketing Leadership for Nonprofits, Mission-Driven Organizations & Purpose-Led Founders
Fractional CMO & Strategic Advisor helping organizations strengthen
their strategy, their teams, and their impact.
At Chai Impact, I bring decades of executive marketing leadership across brand, performance, loyalty, digital engagement, customer experience, and technology-enabled marketing. I help organizations operate with the strategy, clarity, and confidence of a modern CMO without the cost of hiring one full-time.
I don’t execute campaigns. I lead and strengthen the teams and partners who do. I elevate your entire marketing organization.
What I Do
Fractional CMO Leadership
Senior leadership across internal teams and external partners to ensure unified execution under one strategic direction.
Strategic Advisory
Thought partnership for CEOs, Founders, Executives, and Boards navigating growth or complex organizational challenges. Support that translates strategy into team direction and aligned execution.
Marketing Operations & Team Optimization
Building stronger teams, roles, workflows, and cross-functional alignment. Includes hiring guidance and building the right internal and external team structure.
Data, Technology & AI Enablement
Helping organizations use data and modern tools to improve decisions, efficiency, and impact.
Brand, Audience, Digital Experience Alignment
Helping organizations clarify their brand narrative, audience strategy, and channel approach, while guiding internal teams or external partners in delivering effective messaging, content, and digital experiences.
Agency & Ecosystem Strategy
Ensuring you have the right external partners with no duplication or overspend and that they are managed effectively.
The Chai Impact Approach™
A modern, mission-aligned framework for effective marketing leadership that drives high impact:
Customer
Obsessed
Deep understanding of your audiences, supporters, donors, and community to drive meaningful engagement and long-term loyalty.
Holistic
Strategy
Unifying brand, performance, fundraising, programs, and digital to operate as one aligned, mission-driven system.
Actionable
Insights
Turning data, analytics, and team observations into clear priorities, smart decisions, and practical next steps.
Innovation Fueled by Technology
Leveraging modern tools, marketing technology, and AI that are right-sized for your team to increase efficiency and organizational impact.
Many Organizations Don’t Have Marketing Leadership
Many nonprofits and mission-driven organizations rely on tactics such as appeals, social posts, email blasts, and events without the strategic foundation or leadership to guide the work.
Without senior leadership, teams are reactive, work in silos, messaging becomes fragmented, measurement is lacking, and external partners aren’t guided effectively. Organizations need clarity, structure, and a leader who can align people, priorities, and partners toward meaningful impact.
PROBLEM
APPROACH
What Strategic Leadership Looks Like
A modern marketing leader helps your organization:
articulate a clear brand story
connect fundraising, programs, digital, communications, and customer experience
define audiences and guide how they are reached and engaged across channels
build efficient workflows and operating rhythms
align internal teams and external partners to strengthen performance
use data, insights, and technology to drive smarter decisions
RESULTS
Expected Outcomes
Clearer, more consistent messaging
Stronger donor, member, and community engagement
More effective digital and multi-channel experiences
Higher internal alignment and accountability
Stronger team performance and partner execution
Better decisions driven by data and insight
Sustainable long-term growth
Testimonials
“Stacey is one of the most impressive senior leaders I have worked with in my four decades in advertising and marketing. She makes navigating complex organizations look effortless and quickly mobilizes teams toward a common vision.”
—Chief Growth Officer
“Stacey is the best of the best — a strong marketer, amazing leader, and someone I learn from daily.”
— Business Owner
“Stacey brings exceptional clarity and momentum to complex work. Her ability to simplify what feels overwhelming and help teams move forward with confidence is invaluable.”
— Steering Committee Member, National Nonprofit Initiative
“One of the most effective individuals I’ve ever worked with. She drives results exceptionally well and is a highly effective communicator.”
— EVP, Fortune 100 Company