About Chai Impact

Chai Impact exists to strengthen the clarity, confidence, and marketing leadership of nonprofits and mission-driven organizations. Many organizations carry powerful missions but operate without the strategic guidance or cross-functional alignment they need to fully thrive.

“Chai,” pronounced high, means life, a symbol of purpose, vitality, and meaningful impact. My work centers on helping organizations bring their mission to life in a clear, aligned, and sustainable way.

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A black and white photograph of Stacey Brickman, a woman with curly hair, glasses, and a bright smile, leaning against a stone wall with a mural or painting of people in the background.

About Stacey Brickman

I’m a Fractional CMO and Strategic Advisor with more than two decades of executive experience helping organizations navigate complexity, build stronger teams, and operate with modern marketing leadership. My role centers on providing senior leadership, guiding and strengthening teams, partners, and operations so organizations can execute with confidence and deliver meaningful results.

I’ve led:

cross-functional marketing and communications teams of various sizes
high-impact programs across national and global organizations
strategies that supported major business lines and mission-driven initiatives
collaborative efforts rolled out across multiple partner organizations
agency and vendor ecosystem, providing oversight to ensure aligned, efficient execution

My background spans:

brand building and storytelling
developing strategies that acquire and strengthen donor, member, and community engagement
digital experiences and multi-channel communication
team structure, workflows, and marketing operations
using data, insights, and measurement tools to guide smarter decisions
bringing the right technology and AI tools into organizations

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Why I Started Chai Impact

Challenges Observed

Mission-driven organizations are filled with passion and purpose, but many operate under real constraints. Limited budgets, fragmented messaging, and stretched teams often make it difficult to move from intention to impact.

Leaders are doing their best, yet many have never had access to true senior marketing leadership. Instead, they rely on appeals, social posts, or campaigns without a clear strategy to connect it all.

The result is exhaustion, missed opportunities, and important missions struggling to reach the people who need them most.

The Gap Chai Impact Fills

I started Chai Impact to make experienced, values-aligned marketing leadership accessible to organizations that need it but cannot always afford it.

I bring clarity, structure, and calm to complex environments, helping teams align around what matters most and move forward with confidence.

Chai Impact offers the perspective and leadership of a seasoned CMO, without the cost or commitment of a full-time hire, so mission-driven organizations can function better, communicate more clearly, and focus their energy where it truly makes a difference.

What Makes My Approach Different

I don’t just create strategy. I lead the internal teams and external partners responsible for bringing it to life - ensuring real progress, not just plans.
Most consultants focus on tactics. I embed myself into your team and focus on leadership, alignment, and building the systems that make execution successful.
I help organizations pause long enough to make smart, aligned decisions, then move forward with clarity and confidence.
I establish the structure, processes, and leadership needed for teams, agencies, and vendors to execute effectively and sustainably.
Clients value my ability to simplify complexity, align people and priorities, strengthen execution through process and measurement, and guide teams toward concrete outcomes whether that’s a rebuilt brand, improved engagement, or a website or campaign delivered with clarity and purpose.

A Systems Approach to Marketing

The CHAI Impact Approach™

A modern, mission-aligned model for effective marketing leadership that drives high impact:

Customer Obsessed

Deep understanding of audiences and supporters.

Holistic Strategy

Unifying brand, programs, fundraising, and digital.

Actionable Insights

Turning data and observations into clear priorities.

Innovation Fueled by Technology

Right-sized tools and AI to support your team.

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How I Work

I lead the teams and partners who bring the strategy to life, ensuring aligned, effective execution that strengthens engagement, supports growth, and delivers sustainable, long-term organizational resilience.

I support nonprofits and mission-driven organizations that want:

clearer strategy and senior-level marketing leadership

stronger messaging that resonates with their audiences, supporters, and communities
more effective engagement across fundraising, revenue generation, or customer touchpoints
a modern, efficient marketing and communications function
better use of data, insights, and technology for decision-making
improved alignment across internal teams and external partners

As a Fractional CMO or Strategic Advisor, I help organizations:

clarify their story, messaging, audience, and channel strategy to deepen trust and connection

unify fundraising, revenue, programs, digital, and communications into one aligned approach
strengthen team structure, roles, and workflows to reduce overwhelm and improve performance
introduce the right technology and AI tools to support efficiency and smarter decisions
prioritize what drives mission and business impact and eliminate what doesn’t

What Clients Say

Clients describe me as calm, grounding, strategic, thoughtful, and collaborative and someone who simplifies complexity, brings clarity, and builds trust across teams and stakeholders.

“One of the best leaders I’ve had in my career… approachable, open to ideas, challenges the status quo, and deeply committed to her people.”
— Head of Brand Strategy
“Stacey excels in complex environments. She brought clarity to competing priorities, aligned multiple stakeholders, and helped us make smarter decisions with less friction. She has a unique ability to simplify complexity and get everyone moving in the same direction.”
— SVP, Head of Marketing, Global Entertainment Company
“Stacey has incredible executive presence and knows how to lead a team. She pivots easily when necessary, builds a north star vision, and inspires teams to execute flawlessly.”
— Executive Client Lead
“A remarkable leader who excels through strategic thinking and a mastery of processes. She grasps big-picture problems quickly and develops effective solutions grounded in deep customer understanding.”
— Brand Strategy Leader
“Stacey is trusted for her clear thinking, outside-in perspective, and ability to diagnose issues quickly and accurately. She brings a level of leadership that inspires confidence across diverse stakeholders.”
— Foundation Partner

Marketing leadership isn’t about doing more. It’s about ensuring everything you do works together with intention and purpose.

Chai Impact helps mission-driven organizations operate with clarity, confidence, and modern marketing leadership.